
B2B Sales Strategies Have Changed, but Hiring Hasn’t Kept Up. Here’s Why the Gap Matters
B2B sales has evolved as buyers become more informed, buying journeys grow more complex and AI reshapes sales workflows.
The latest industry news, insight and analysis.
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B2B sales has evolved as buyers become more informed, buying journeys grow more complex and AI reshapes sales workflows.

As global businesses expand across borders, managing international payments has become an increasingly important part of supply chain resilience.

Samsung Electronics is expanding its business-to-business (B2B) appliance portfolio with the launch of two large-capacity laundry machines designed for commercial operators across Southeast Asia and Oceania.

A new study by SciFin and research firm Censuswide has found that 78% of revenue leaders have been surprised by a deal falling through even when their systems indicated everything was on track.

As agentic AI moves from drafting emails to acting on a company’s behalf, firms are being told to decide in advance what it can see, do and approve

Artificial intelligence is transforming software development, with coding agents increasingly capable of writing code, identifying bugs and completing complex engineering tasks.

Mach 01, a Silicon Valley-based B2B marketing and go-to-market (GTM) firm, has announced a stronger strategic focus on the technology sector.

Reddit has expanded its advertising tools for B2B marketers, adding automated campaign optimization, new audience targeting and CRM integrations

As companies hand more finance work to AI, the limiting factor may be permission rather than intelligence.

LinkedIn is pushing B2B marketers to rethink how they measure marketing success, arguing that generating leads should not be considered the final goal. Instead, marketers need

A Milan startup just raised funding for an AI sales system that charges only for meetings that actually happen. Here's what founders can learn from it

Flipkart has acquired a minority stake in TravClan, a global B2B travel technology platform, as the e-commerce company looks to strengthen international holiday offerings across Cleartrip and Flipkart Travel. The financial details of the transaction were not disclosed.

Nevari, a UK-based AI-native enterprise infrastructure company, has launched Kassper, a managed outbound sales service designed to help B2B teams generate qualified sales meetings using a combination