Nevari, a UK-based AI-native enterprise infrastructure company, has launched Kassper, a managed outbound sales service designed to help B2B teams generate qualified sales meetings using a combination of AI agents and human oversight. The service is also being positioned for founders seeking investor meetings.
Kassper automates several parts of the outbound process, including contact research and verification, personalised email and LinkedIn outreach, follow-ups and reply handling. A Nevari operator reviews and manages responses to ensure communication remains aligned with each client's brand and messaging.
A key component is Kassper's intent-signal engine, which identifies potential buyers based on signals such as funding announcements, job changes, hiring activity, competitor engagement, event participation, content engagement and news mentions. These signals help determine who to contact, when to reach out and how to personalise the message.
Nevari says Kassper is designed to shorten the ramp-up period for outbound campaigns, targeting a first booked meeting within two weeks rather than the longer setup periods associated with traditional outbound programmes. Plans start at £1,000 per month, with integrations available for platforms including HubSpot, Salesforce, Pipedrive and GoHighLevel.
Why it matters: The launch reflects the growing shift toward AI-assisted outbound sales, where AI handles research, personalisation and campaign scale while human operators remain involved in qualification and relationship management. For B2B sales teams, this model could offer an alternative to building large internal SDR teams or managing multiple disconnected sales tools.
